Build for the Future Using Corporate Sustainability Strategy to Drive Safety Culture

Backed by over 40 years of research, it is now widely accepted that a strong organizational safety culture is critical for long-term business excellence.  Companies globally, in turn, invest millions each year in initiatives to boost worker engagement, support organizational learning, strengthen systems and develop leadership competencies needed to build more effective and inclusive safety cultures that drive exceptional performance.  But emerging priorities may be pulling attention and investment away from safety culture.

As the public demands more corporate accountability and action for climate change, investors look to hedge financial risk, regulators are considering new laws, and new workers entering the labor market are looking for employers whose values match their own, corporate interest in sustainability has skyrocketed.  Sustainability is now considered a linchpin for future growth, competitiveness and profitability.

But are safety culture and sustainability at odds?  With ‘People’ as a key pillar of the Triple Bottom Line, organizations are recognizing that workplace safety plays a critical role in their sustainability strategy.  So, how might business leaders leverage their sustainability strategy to drive greater engagement, focus and investment in safety culture improvement efforts?

Join Cority’s Sean Baldry, CRSP, as he explores the connection between safety culture and sustainability, and offers some insights into how these two invaluable programs can be linked together to support mutual objectives and safeguard worker wellbeing.

You’ll learn:

  • How to use sustainability to create a compelling business case for future safety culture investment;
  • Common metrics used by global organizations to measure safety culture, and how those are aligning to new sustainability reporting frameworks;
  • How to leverage sustainability to drive greater front-line participation in, and ownership for, safety initiatives;
  • How sustainability’s focus on managing supply-chain risk offers new opportunities to engage contractors and third-parties in your safety program; and
  • What data systems, streams and collection strategies are needed to support this integrated sustainability-safety culture approach moving forward.

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